The Feel Agency has been appointed by the Conservative Future, formerly the Young Conservatives, to handle brand image, awareness and recruitment.The agency was appointed without a pitch.The main advertising account for the Tory student wing is handled by the Immediate Sales Company.
From setting the vision in a hybrid world to learning to play for “club and country”, marketers discuss the nuances of management.
As “greenshoots” of economic recovery appear, marketers are shifting focus to promotions, events and direct marketing, according to the latest IPA Bellwether report.
Saga cut marketing spend by £4.2m in 2024, pausing investment in some areas of its insurance business in a challenged market.