The deadline for entries for the British Market Research Association (BMRA) Business Effectiveness Awards, which is sponsored by Marketing Week, has been extended to the Friday (July 18). For further information please call Jacky Ward on 020 7566 3636 or visit bmra.org.uk.
Downloading and listening to a branded podcast can be a sign of real consumer commitment. A mixture of engaging content and the right talent is helping brands attract attention.
Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here
As car makers shift their focus from selling cars to providing mobility their brands are changing accordingly.
Sheila Mitchell has been behind initiatives including Change4Life and Every Mind Matters but is leaving to work as a consultant to government