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Digest

Marketing Week

Carat International has won the media account for corporate investment information site eCountries, thought to be worth up to &£10m.

Digest

Marketing Week

Half of all Web users would be happy to receive targeted e-mail advertising, according to the findings of an NOP survey. The Internet User Profile Survey found that over 6 million (51 per cent) of the Web’s regular 12 million users would be willing to give their e-mail address to a website in order to […]

Party in the Park secures two sponsors

Marketing Week

Capital FM’s third annual Party in the Park event has attracted sponsorship from the Unilever-backed Internet brand for teenage girls, Wowgo, and Wrigley’s Extra chewing gum. All 100,000 tickets for the July 9 event sold out within seven hours of going on sale on May 25 – a quarter of them through Party in the […]

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