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Lloyd’s Pharmacy plans Baby Rooms

Marketing Week

Retailer Lloyd’s Pharmacy is planning a nationwide roll-out of Baby Rooms, its store-within-a-store concept, in a bid to extend its mother and baby offering. The retailer claims this is not an attempt go up against Mothercare, the babywear and children’s wear retailer. The initiative, aimed at new and expectant mothers, will offer support and advice […]

Digest

Marketing Week

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