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RFU reduced to a single sponsor as Jewson pulls out of club rugby

Marketing Week

Building supplies group Jewson is ending its sponsorship of the Rugby Football Union first and second divisions at the end of this season, when its three-year deal expires. The company, which has more than 550 stores nationwide, is planning to switch its budget to community-based programmes. Jewson marketing director Matthew Jenkins says: “National sponsorship has […]

Report predicts huge surge in m-banking

Marketing Week

Gloomy global stockmarkets might suggest otherwise, but a new report predicts a massive boom in online share dealing through mobile phones over the next few years. There will be more than 16 million WAP-enabled mobile banking customers in Europe by 2004, says Datamonitor’s report, entitled M-banking in Europe 2000. This figure means that one in […]

Digest

Marketing Week

Care4free, which claims to be the only UK ISPdedicated to supporting charities and the fundraising community, has launched a “no-frills”, easy-to-understand pricing policy, to counter the impending flood of unmetered ISPs. Care4free (www.care4free.net) is hoping that consumers will be as attracted to clarity and pricing transparency as they may be to unmetered access.

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