Recommended

That’s blatant baa-baa-blackmail

Marketing Week

The Diary likes to get down and dirty with agencies when opportunity allows, so Farm’s invitation to sample its hospitality at its recent settling-in party in Camden was gratefully received. The free jukebox was a great attraction – especially as it was stacked with songs by bands close to the heart of the ageing indie […]

Digest

Marketing Week

J Walter Thompson has produced a report analysing marketing to the over-50s, which reveals that by 2020 every second European adult will be over 50. It says that the over-50s account for 40 per cent of consumer spending, yet 90 per cent of UK marketing spend is directed at those aged under 50.

Digest

Marketing Week

EasyJet chairman Stelios Haji-Ioannou steps down this week. He will be replaced by Sir Colin Chandler. EasyJet announced this week that pre-tax profits for the year to September 30 jumped 78 per cent to &£71.6m.

Comments

    Leave a comment

    Close

    Discover even more as a subscriber

    This article is available for subscribers only.

    Sign up now for your access-all-areas pass.

    If you're an existing paid print subscriber find out how to get access here.

    Subscribers enjoy unlimited access to unrivalled coverage of the biggest issues in marketing, alongside practical advice from the digital experts at Econsultancy.

    With a subscription to Marketing Week Premium you will get full access to:

    > World-renowned columnists

    > Analysis & case studies

    > Exclusive leading-edge insight

    > Carefully curated reports & briefings from Econsultancy

    > Plus, much more including a £300 discount for the Festival of Marketing

    Subscribe now

    Got a question?

    Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

    If you are looking for our Jobs site, please click here

    Subscribers enjoy unlimited access to unrivalled coverage of the biggest issues in marketing, alongside practical advice from the digital experts at Econsultancy.

    With a subscription to Marketing Week Premium you will get full access to:

    > World-renowned columnists

    > Analysis & case studies

    > Exclusive leading-edge insight

    > Carefully curated reports & briefings from Econsultancy

    > Plus, much more including a £300 discount for the Festival of Marketing

    Subscribe now