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DoT snubs COI over car-crime ads plan

Marketing Week

The Department of Transport (DoT) has once again defied COI Communications by plotting to launch its own vehicle-crime prevention campaign, even though a similar, high-profile campaign is already run by the Home Office through the COI. The DoT’s defiance is likely to prove incoming COI chief executive Alan Bishop’s first major challenge when he takes […]

Digest

Marketing Week

Hutchison 3G has warned that it may have to make redundancies in its product and marketing division as it gears up towards rolling out 3G services.

Bud and Coors wade into battle over Glasgow clubs’ sponsorship

Marketing Week

US brewer Budweiser and the UK’s Coors Brewers are understood to be battling it out to replace troubled cable company NTL as shirt sponsor for Glasgow football clubs Rangers and Celtic. A sponsorship expert at a rival brewers says: “We’ve heard it’s between a new entrant to the market and the King of Beers.” Carling […]

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