Digests

The European Central Bank is seeking an agency to run a campaign promoting the new euro bank notes across 11 participating European countries, but not in the UK.

Ogilvy Public Relations Worldwide is launching Brand-Shield, a global service run from Brussels to advise clients before, during and after a crisis.

Maher Bird has won the ad-vertising account for the national newspaper aimed at the UK’s black community, The New Nation.

The Council of the City and County of Cardiff is seeking an advertising and sponsorship agency in connection with a number of events to be run in the city.

Saatchi & Saatchi is the latest rumoured merger target for True North Communications, Chicago. Both sides are denying the rumours.

MacManus Group is reported to be repositioning its NW Ayer subsidiary as more ‘creative’ after shifting Procter & Gamble business into its other subsidiary, D’Arcy Masius Benton & Bowles.

Grey has created a 1m press advertising campaign for Swedish Match’s Cricket lighters with media buying through Mediacom. The ads are designed to imitate appeals for the return of a lighter and use the line ‘Can you keep a Cricket until it’s run out?’

WWAV Rapp Collins North is to take sole responsibility for home shopping company Grattan’s branding account after the company conducted an internal roster review.

Wolff Olins, the branding and identity consultancy, has opened an office in New York.

Brand Beliefs has been appointed by office services company Virtual Office as its first client.

The Brandnaming Company has appointed Gemma Paterson from design agency The Partners.

Diefenbach Elkins Davies Baron has designed the new corporate identity for Bradford & Bingley, Britain’s second largest building society.

Fitch, the design agency, has designed the packaging for a new range of vegetarian spices from Whitworths called Grainz, to be launched in Sainsbury’s next week.

Elite Introductions is looking for an advertising agency for its 750,000 account. The Midlands-based company has 32 offices throughout the country.

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