Digests

Incepta, the financial PR, advertising and marketing company, has ended more than a year of speculation and launched a &£47.9m hostile all-share bid for Lopex, a rival communications group. Incepta said this week it had received letters of intent to accept its offer from holders representing 8.64 per cent of its target’s shares. Incepta is offering nine shares for every four Lopex shares. Analysts believe Lopex has lost all hope of independence, although it is searching for a ‘white knight’ to rescue it from Incepta’s bid.

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