100 Disruptive Brands 2017

Disruptive Brands

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hellocar
2017

Hellocar

Hellocar is an online-only used car retailer. Cars are sourced directly from manufacturers, leasing and finance companies, cutting out the traditional dealerships.

The UK used car industry is worth around £50bn a year. Consumers spend hours researching their next car online and often buy one from the first forecourt they visit, suggesting they have already made a decision online but have been forced offline to complete the transaction.

“Away from home they are on the car dealer’s territory. This loss of control can mean consumers are pressured into purchases,” says founder and CEO Nic Carnell, who also set up The Car Buying Service, which he sold to WeBuyAnyCar.com in 2016.