Egg reviews £30m direct marketing account

Egg, the online bank, is reviewing its £30m direct marketing account following a strategy rethink after it failed to find a buyer.

Egg, the online bank, is reviewing its &£30m direct marketing account following a strategy rethink after it failed to find a buyer. Lowe Plus, the incumbent since the banks’ founding in 1998, has not been asked to repitch.

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