EMAP buys leading health title Top Santé

The UK version of the French health and beauty monthly magazine Top Santé has been bought by EMAP Elan from Presse Publishing.

The UK version of the French health and beauty monthly magazine Top Santé has been bought by EMAP Elan from Presse Publishing.

Top Santé was launched in the UK in 1993 as the first women’s health magazine and remains the market leader, above National Magazine Company’s monthly Zest and IPC’s bi-monthly Marie Claire Heath & Beauty.

Presse Publishing was set up specifically to launch Top Santé, which had 22 per cent year-on-year growth in advertising volume in 1996. Its circulation is 160,489.

Advertisers include L’Oréal, Procter & Gamble and Kellogg.

EMAP Elan’s executive publishing director Carrie Barker predicts Top Santé will sit between the group’s targeted health magazines Slimming and Here’s Health and more general women’s magazines New Woman and Elle.

She says: “This is EMAP’s first truly international brand, as it is now published by the company in France, Holland and the UK.”

Top Santé will continue to be edited by Jane Garton and published by Jacqui Elliot.

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