EMI launches Pink Floyd treasure hunt competition
EMI has launched a competition in which people have to find classic Pink Floyd album posters around UK towns and post images of themselves and the posters online. Read full article here.
EMI has launched a competition in which people have to find classic Pink Floyd album posters around UK towns and post images of themselves and the posters online. Read full article here.
Greggs is asking Facebook and Twitter fans to submit ideas for a festive song as it looks to “capture the festive spirit of customers” and raise money for forces charity Help for Heroes.
The Central Office of Information (COI), the government’s on-notice marketing services provider, spent £168m on marketing in its penultimate financial year.
Energy regulator Ofgem says its proposals to make gas and electricity tariffs simpler to understand will result in more customers switching to cheaper price plans, restoring confidence in the industry.
Agencies will complain pre-testing snuffs out the creative spark, but in reality it helps brands identify the best-performing ads and make them even better.
The retailer, which has traditionally focused on in-store shopping only, also plans to roll out its click-and-collect initiative to all stores in Great Britain.
The car manufacturer built its marketing team just four months ago but has already abandoned the endeavour.