Spending less doesn’t automatically equate to reduced effectiveness. In the current environment, it is essential you are focused on evolving company needs.

Watch three marketers as they share methods adopted by their brands on how to extract maximum value by optimising their budgets.

From capability, to partnerships, from analytics to improving process, the session provided a guide to getting more for your money.

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Find out about the other episodes in the series:

what works Join us for insights on levers for brands to achieve greater effectiveness from three experienced experts in a state of the nation address. Monday 20th of March, 2:00PM Find out more
MADE TO MEASURE Three marketing luminaries present best practice insights for measuring and monitoring marketing effectiveness Tuesday 21st of March, 3:00PM Find out more
Making the case Learn from 3 successful brands how they framed their narrative, engaged stakeholders, and communicated success by getting the right people on board Wednesday 22nd of March 4:20PM Find out more
BEYOND ADVERTISING Beyond promotion, marketers must understand and measure effectiveness. Join us to explore levers for improvement. Monday 27th of March at 2:00PM Find out more