Equip yourself with a meaningful toolkit – bolster your confidence and capability in specific areas of marketing

Discover new ways to brainstorm creative video ideas. Learn new ways to measure effectively to achieve your marketing goals and redefine how you utilise your resources by adopting a ‘think big and deliver big’ attitude.

FROM BRAINSTORM TO BRILLIANCE: UNLOCK THE SECRETS OF CREATING COMPELLING SHORT-FORM VIDEO

For those who want to be better content marketers on tiktok.

Get ready to roll up your sleeves and dive into the world of short form video with renowned content & TikTok creator Rob Mayhew in this practical and hands-on masterclass. With his extensive experience advising Fortune 500 companies.

BUILDING BRIDGES: B2C BRANDING TACTICS FOR B2B MARKETING SUCCESS

For those looking for actionable guidance on how to think big and deliver impactful results while operating within reduced budgets and resources.

In today’s competitive business landscape, B2B marketers are faced with the daunting task of achieving sales results with shrinking budgets and limited resources. To overcome these challenges, it’s crucial to utilise the untapped potential of B2C brand equity and leverage it across the B2B market. Measuring effectiveness is a critical aspect of any marketing endeavour, and this masterclass emphasises the importance of data-driven decision-making. Armed with effective measurement techniques, marketers will be well-prepared to deliver targeted results, maximise ROI, and position their brands for success in the competitive B2B landscape.

HOW TO FUTURE-PROOF YOUR TIKTOK STRATEGY WITH ‘ALWAYS IN’

For those in progressive industries who want to learn how to move at the speed of culture. This masterclass will introduce marketers to ‘Always In’, a forward-facing strategy concept that’s TikTok’s answer to always on in a community-first world.