Join our dynamic mix of speakers on Stage 3 this October where we will be exploring social responsibility as a catalyst for positive change.
Learn how you can take responsibility and lead change to move your business and team forward in 2024. Discover the tools to advocate confidently and drive real change. Understand, respond to, and connect with conscious consumers forging impactful relationships for greater success.
If there is one legacy of Covid, it’s the way we work and where. Progressive companies are looking for ways they can improve employee well-being and work-life balance. From the potential of a 4-day work week to cutting-edge wellness initiatives, join this panel to discover how you can cultivate a thriving, sustainable workforce that drives success.
Creating the conditions to ensure teams have diversity of thought and experience, and a more inclusive approach that attracts and retains talent can foster employee loyalty, and boost financial performance, so why aren’t more companies acting? Join us as this panel of experts in the field explain how to put DEI at the centre of your business and brand strategy.
Almost all (97%) of consumers say they want to be more sustainable, but only 13% are actively changing their behaviour, according to research from Kantar. Consumers want to lead a more sustainable lifestyle but how can brands make it easy and profitable. Join this panel as we discuss how brands can satisfy intent and grow business.
The number and popularity of communities is rising as people crave more meaningful connections post-pandemic. Join this panel to explore the reasons marketers are turning to communities for guidance, advice, and support, plus, how communities can benefit brands.
For those who want to be truly representative to their audience, help to enact social change, and drive business success.
Inclusion in marketing matters for businesses and brands who want to show that they care and really “get it”. As marketers, you communicate about products or services that address your target audience’s needs, challenges, and aspirations. But how believable are you if your marketing doesn’t actually reach or represent your audiences?
Let’s face it, marketing isn’t just about reflecting society; it has this incredible power to shape it. This talk dives into how to use this power to create real societal change. We’ll explore how being inclusive in marketing can not only drive business success but also build strong connections between brands and communities.
For those who want to learn how to build trust with consumers, senior decision makers and key audiences while deploying high-quality branded content effectively during times of crisis.
We are living in turbulent times. So stormy, that in the past five years FT.com has published 47,000 articles featuring the word “crisis”. In 2022 “permacrisis” – a complex tangle of challenges including climate change, conflict and cost of living – earned Collins Dictionary’s word of the year.
Join Alpha Grid, a Financial Times Company, and special expert guests for a frank fireside chat on the role of branded content in times of crisis. Discover what our new research says about how brands can build trust – and spark hope – when the future seems uncertain.