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Google

Google’s privacy policy explained

Suzanne Bearne

From today (March 1) Google is combining data from across all of its products including search, video-sharing platform YouTube and social network Google+, to create a detailed profile of people’s interests.

Lucy Handley

The fifth ‘P’ of marketing: premium shopper experience

Lucy Handley

Ken McMeikan, the chief executive of Greggs, says in this week’s cover story that one way to save the high street is for shops to be so exciting and have such brilliant service, that people buy from them there and then, rather than online or with a competitor. He says: “If people can buy goods […]

Ebay

EBay returns to UK screens

Seb Joseph

EBay is to launch its first national TV campaign since 2007 tomorrow (March 1), as it looks to highlight the number of high-street brands it works with.

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