‘We needed to up our game’: The FCA on embracing the power of marketing
Recognising the need to be “more radical”, the Financial Conduct Authority has the backing of senior leadership to make marketing a “vital” part of its fight against fraud.
Financial regulation is seldom seen as a subject likely to engage consumers. But if the Financial Conduct Authority (FCA) is to warn people to beware of potential scams it needs to do just that.