Festival of Marketing expands to incorporate Marketing Week Live and The Insight Show
The shows will be included as the part of the two-day Festival in October, the biggest yet.
The Festival of Marketing is expanding to incorporate Marketing Week Live and The Insight Show.
The two shows will be included as part of the Festival, which will this year take place on 10th and 11th October at London’s Tobacco Dock, and will no longer run as stand-alone events.
The Festival of Marketing is part of Xeim, Centaur’s marketing division, which also includes Marketing Week.
This year’s Festival will be bigger than ever with additional content and more than 250 speakers across 12 stages. The speaker line-up to date and agenda can be read here.
Returning for the second year is Marketing Week’s Strategy and Leadership Stage. It will again bring to life some of the biggest strategic challenges facing marketers. Last year marketing veterans RBS CMO David Wheldon and Sir John Hegarty took to the stage alongside Marketing Week columnists Mark Ritson, Helen Edwards, Thomas Barta and Tom Goodwin.
The line-up for this year’s stage will be announced in the coming weeks.
Steve Newbold, group managing director of Xeim, says: “Festival of Marketing offers a much richer and more commercially valuable experience for our customers than a traditional trade exhibition. By combining our market-leading events under one roof we can add more value for our delegates and commercial partners.”
If you have any questions or would like to find out more about how you can get involved in the Festival of Marketing, please get in touch with the Festival team.
Actually the ‘traditional trade exhibition’ is why I attended. Why pretend you’re incorporating three into one? I shall seek a competitor event to replace this.