FMCG marketers earn the most money
Marketers at FMCG brands take home the highest salary on average (£47,106), according to Marketing Week’s Career and Salary Survey 2015.
Marketers at FMCG brands take home the highest salary on average (£47,106), according to Marketing Week’s Career and Salary Survey 2015.
Survey reveals marketers are overworked and undervalued.
A significant proportion of marketers feel let down by a lack of options for furthering their career.
A breakdown of overtime by job category suggests that senior marketers are working significantly longer hours than their junior counterparts.
Unilever chief digital and commercial officer Conny Braams will leave after over three years leading marketing at the company, in a tenure which saw an increased focus on digital and breaking down “silos” between sales and marketing.
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Peroni’s global marketing manager on how it plans to drive growth without sacrificing its premium status.
Inflation in the UK fell to 8.7% in April, but this is unlikely to translate to confident consumers or companies just yet.