FMCG marketers earn the most money
Marketers at FMCG brands take home the highest salary on average (£47,106), according to Marketing Week’s Career and Salary Survey 2015.
Career and salary survey 2016: The results
Jonathan BaconSurvey reveals marketers are overworked and undervalued.
Marketers frustrated by lack of career opportunity
Jonathan BaconA significant proportion of marketers feel let down by a lack of options for furthering their career.
Overtime stacks up for senior marketers
Jonathan BaconA breakdown of overtime by job category suggests that senior marketers are working significantly longer hours than their junior counterparts.
Unilever’s top marketer Conny Braams to step down
Niamh CarrollUnilever chief digital and commercial officer Conny Braams will leave after over three years leading marketing at the company, in a tenure which saw an increased focus on digital and breaking down “silos” between sales and marketing.
Mars, HSBC, food inflation: Everything that matters this morning
Marketing Week ReportersGood morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today.
Scaling a premium brand – Peroni on its plan to become a top 10 global beer
Josh StephensonPeroni’s global marketing manager on how it plans to drive growth without sacrificing its premium status.
Inflation is falling but do marketers have cause for optimism?
Rachel LawlerInflation in the UK fell to 8.7% in April, but this is unlikely to translate to confident consumers or companies just yet.