RHM, the food company that owns the Hovis and Mr Kipling brands, is understood to be planning a &£2bn flotation this summer. The company was forced to scrap plans for a share issue in 2002 owing to poor market conditions.
The retailer, which has traditionally focused on in-store shopping only, also plans to roll out its click-and-collect initiative to all stores in Great Britain.
The car manufacturer built its marketing team just four months ago but has already abandoned the endeavour.
From positivity and clarity to the need for humility, speaking to a number of top marketing leaders has revealed five common traits that all possess.