Fox Kalomaski wins ‘Commit to get fit’ brief

Fox Kalomaski has won the brief for the NHS-endorsed Fitness Industry Association’s ‘Commit to get fit’ campaign. The campaign is designed to back up government health policy by encouraging the public to use the FIA’s 1,600 health and fitness clubs.


i-Level appoints Nick Wiggin

Marketing Week

I-level, the digital media company, has appointed Nick Wiggin to head a new division devoted to mobile marketing. Wiggin was previously planning director at mobile marketing agency Nightfly.

USBN launches spring water extension to Kingfisher lager

Marketing Week

USBN, the UK distributor of Kingfisher Premium Indian Lager, is launching a Kingfisher-branded mineral water for curry-lovers in restaurants. Kingfisher Natural Spring Water is targeted at customers visiting Indian restaurants and will be available in 750ml and 330ml glass bottles. The water is drawn from natural springs in the Cambrian Mountains in Wales. Orders are […]

New brooms trying to sweep too clean

Marketing Week

It is not always necessary for an incoming senior manager to throw the baby out with the bath-water to make their mark. Sometimes re-energising the existing set-up proves to be the real challenge, says Caroline Parry


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