FT restructures global marketing team

The Financial Times has appointed Ben Hughes to the new position of global commercial director and deputy CEO and extended marketing director Frances Brindle’s job to a global role.

Hughes is currently worldwide advertising director, having first joined the FT in 1983. In his new role, Hughes will continue to strengthen the FT’s partnerships with corporate clients. He will continue to run the FT’s global advertising operations but will also be responsible for FT Conferences and the FT Research Centre, the company’s international research service.

He will work closely with the FT’s regional managing directors and continues to report to John Ridding, chief executive officer.

As part of the marketing restructure, Brindle has been appointed to the new position of global marketing director. Currently marketing director for the EMEA region, Brindle joined the FT earlier this year and led the recent pitch that saw the appointment of DDB London as the FT’s retained advertising agency.

Frances will report to John Ridding, Chief Executive Officer, and will work closely with the FT’s regional marketing directors to ensure global consistency for branding, audience measurement and customer support.