Future hires advertising director for T3 portfolio

Future Publishing has announced it has appointed Matt Smith as its new advertising director for gadgets and technology brand T3.

Smith joins from Northcliffe Newspapers, where he was senior business development manager, responsible for national revenues across 129 regional papers and 152 websites.

Reporting to Future’s London sales director Malcolm Stoodley, he will work with the team to drive its cross-platform sales offering.

T3’s offering includes a magazine, a website and calendar of live events. The magazine, which is licensed out across 21 international editions, recently underwent a redesign.

The new-look T3 splits the best new technology gear into separate sections – covering the latest gadgets and kit for home, work, play and outdoors. There is also a new monthly column from Newsweek’s Dan Lyons.

Publishing director of Future’s technology and entertainment lifestyle portfolio, Nial Ferguson says Smith’s “impressive” track record will help him “lead the development of its sales offering”.

Last month, Future reported revenue fell 11% without the effect of currency exchange in the six months to the end of March with circulation and ad revenues down 10% and 15% respectively.

The fall was driven by a 16% drop in US revenues. UK revenues fell by 8%.

Comments

    Leave a comment

    Close

    Discover even more as a subscriber

    This article is available for subscribers only.

    Sign up now for your access-all-areas pass.

    If you're an existing paid print subscriber find out how to get access here.

    Subscribers enjoy unlimited access to unrivalled coverage of the biggest issues in marketing, alongside practical advice from the digital experts at Econsultancy.

    With a subscription to Marketing Week Premium you will get full access to:

    > World-renowned columnists

    > Analysis & case studies

    > Exclusive leading-edge insight

    > Carefully curated reports & briefings from Econsultancy

    > Plus, much more including a £300 discount for the Festival of Marketing

    Subscribe now

    Got a question?

    Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

    If you are looking for our Jobs site, please click here

    Subscribers enjoy unlimited access to unrivalled coverage of the biggest issues in marketing, alongside practical advice from the digital experts at Econsultancy.

    With a subscription to Marketing Week Premium you will get full access to:

    > World-renowned columnists

    > Analysis & case studies

    > Exclusive leading-edge insight

    > Carefully curated reports & briefings from Econsultancy

    > Plus, much more including a £300 discount for the Festival of Marketing

    Subscribe now