Google launches business advice channel on YouTube
Google has launched a business advice channel on YouTube, giving advice to companies on how to survive the recession.
The channel, called Survival of the Fastest, features business figures such as IPA president, Rory Sutherland, IAB chief executive Guy Phillipson and London Mayor Boris Johnson.
Launched in conjunction with The Daily Telegraph and London Business School, the channel will have three content streams aimed at different industry areas; marketing, ecommerce and finance.
Google hopes to create a business community on the channel as users are able to vote on videos, leave comments, subscribe to the channel and upload their own videos.
This story first appeared on newmediaage.co.uk