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VisitLondon appoints marketing supremo

Marketing Week

VisitLondon has appointed Martine Ainsworth-Wells to the new position of general manager, marketing. One of Ainsworth-Wells’ first projects will be to develop a £3m campaign promoting London in the United States. It will probably use radio as its lead medium. Ainsworth-Wells heads a team of nine and has responsibility for all agencies. She reports to […]

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