Green Flag appoitns RoadAds for national campaign
Green Flag Motoring Assistance has appointed RoadAds for a national, one-year lorry-side campaign.
Green Flag Motoring Assistance has appointed RoadAds for a national, one-year lorry-side campaign.
VisitLondon has appointed Martine Ainsworth-Wells to the new position of general manager, marketing. One of Ainsworth-Wells’ first projects will be to develop a £3m campaign promoting London in the United States. It will probably use radio as its lead medium. Ainsworth-Wells heads a team of nine and has responsibility for all agencies. She reports to […]
Burger King US president Bob Nilsen has resigned after just more than a year in the role. It is not known who will replace him.
…Sainsbury’s Supermarkets has appointed Penny Vegting as brand and format development manager.
Leadership, communication and strategic thinking are the skills most prized by CMOs, according to new research, with functional experience lagging further behind.
Exclusive data from IPA Bellwether shows more brands are expecting job losses this quarter compared to last.
Despite returning to positive volume growth, Danone’s CFO says the business will continue to make strategic price increases behind its “differentiated” products.