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BT appoints digital agency

Marketing Week

BT has appointed Zed to handle its digital media business and is preparing to nearly double the budget to £15m. BT called the review after incumbent i-level won the Orange account earlier this year.

Chime Communications confirms bid for VCCP

Marketing Week

Chime Communications has confirmed it will pay up to £30m in a cash and shares deal to acquire advertising agency Vallance Carruthers Coleman Priest, and that WPP Group is investing in a new share issue to help fund the deal, as first revealed

Total announces £40m review of European advertising business

Marketing Week

Total, the French oil company, is reviewing its pan-European advertising account, which is estimated to be worth &£40m. The business is held by the BBDO network in Europe, but Miles Calcraft Briginshaw Duffy (MCBD) handles the advertising in the UK because of a conflict with Abbott Mead Vickers.BBDO’s Sainsbury’s account, which includes the supermarket giant’s […]

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