Grey London wins Manchester City brief
Grey London has been appointed by Manchester City to create the club’s first advertising campaign. The agency will develop a campaign to emphasise the bond between the club and the city of Manchester.
Grey London has been appointed by Manchester City to create the club’s first advertising campaign. The agency will develop a campaign to emphasise the bond between the club and the city of Manchester.
United International Pictures is promoting the first full-length Wallace and Gromit film, The Curse of the Were-Rabbit, on cash- machines at 150 Asda supermarkets throughout the UK. The ads feature animated video-clips from the film and a printed receipt as a reminder of the release date and website address. The Wallace and Gromit campaign will […]
Reuters has launched a direct-to-consumer mobile video news service on Vodafone live! with 3G in the UK. The streaming video service includes regular updates from key financial markets around the world and news clips.
Advertising agency HDM has merged with direct marketing shop WDPA and digital specialist Mitchell Conner Searson (MCS) to form an integrated agency called Souk Communications. The agency has three operating divisions – Souk Advertising, Souk Response and Souk Digital. It has 60 staff and billings worth about &£40m. Its clients include Sony, Tesco and Vodafone. […]
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.
The sixth CX50 list of the UK’s top 50 customer experience professionals reveals the key trends in a complex and highly regulated sector.