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Growth Hacks: Skin Proud on why credibility is crucial
Launching under lockdown, skincare startup Skin Proud has seen sales grow by 1,284% over the past 18 months after attracting stockists such as Boots and Walmart with its purpose-driven stance.
Skin Proud is clearly no stranger to ambition. Its upward trajectory has seen the beauty brand utilise a suite of marketing tactics to supercharge growth, achieving rapid advances in sales and reach – all in the space of just 18 months.