High-flyers take a dive for charity

Chucking your staff out of an aeroplane over Northampton may not seem to be the wisest idea ever, but 15 employees from Inferno leapt into thin air with the agency’s full blessing earlier this month.

The gang took part in a parachute jump in aid of the through-the-line agency’s nominated charity the Rainbow Trust. The fearless 15, exited the plane at 17,000 feet to demonstrate, among other things, their commitment to the children’s charity, which Inferno has been supporting for three years.

The agency’s support for the Rainbow Trust is one of the elements of its “Love What Could Be” programme.

Now safely back down on earth, staff are gearing up for a charity auction, where one of the lots offers another chance to taste the high life (and probably a long boozy lunch) by swapping jobs with a board director for the day.

Recommended

Opodo appoints new global chief

Marketing Week

Opodo, the online travel company, has appointed Ignacio Martos as global chief executive following the departure of Simon Vincent, who is leaving to join Hilton Hotels. Martos, who takes over the role on December 1, is the former global chief executive of Spanish online travel brand, Rumbo. Vincent, the former chief executive of Red Letter […]

Comments

    Leave a comment

    Close

    Discover even more as a subscriber

    This article is available for subscribers only.

    Sign up now for your access-all-areas pass.

    If you're an existing paid print subscriber find out how to get access here.

    Subscribers enjoy unlimited access to unrivalled coverage of the biggest issues in marketing, alongside practical advice from the digital experts at Econsultancy.

    With a subscription to Marketing Week Premium you will get full access to:

    > World-renowned columnists

    > Analysis & case studies

    > Exclusive leading-edge insight

    > Carefully curated reports & briefings from Econsultancy

    > Plus, much more including a £300 discount for the Festival of Marketing

    Subscribe now

    Got a question?

    Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

    If you are looking for our Jobs site, please click here

    Subscribers enjoy unlimited access to unrivalled coverage of the biggest issues in marketing, alongside practical advice from the digital experts at Econsultancy.

    With a subscription to Marketing Week Premium you will get full access to:

    > World-renowned columnists

    > Analysis & case studies

    > Exclusive leading-edge insight

    > Carefully curated reports & briefings from Econsultancy

    > Plus, much more including a £300 discount for the Festival of Marketing

    Subscribe now