Holiday Taxis names first sales and marketing director

Holiday Taxis has appointed Russell Parr as its first sales and marketing director as part of a move to boost its senior team. He will report to chief executive Paul Stanyer and be responsible for promoting the brand in the UK.

Parr joins the company from Vertical Group, which supplies technology systems to travel companies, where he was sales director. He has also previously held roles at AT&T Istel and mobile audio company, X-Tant

Holiday Taxis has also promoted Kathryn Lyon from overseas manager to overseas director and appointed Wendy Mitchell to the new role of operations manager. Mitchell joins from Virgin Holidays.

In February, the airport-resort transfer company unveiled plans to forge closer-tie ups with European partners, agents and cruise lines to expand its brand presence.