Mental health charity Time to Change is launching its first awareness day with the backing of brands including Telefonica, BT and E.ON with the aim of building a ‘social movement’ to tackle the stigma of mental health.
Beat Bullying, the anti-bullying organisation, is launching MindFull a new mental health charity for teenagers with a cinema and press ad campaign.
Mental health charity Time to Change is launching a TV campaign to tackle the stigma about mental health among young people.
At the end of every week we look at the key stories, offering our view on what they mean for you and the industry. From P&G’s advice to prioritise business outcomes to why memories matter more than clicks, it’s been a busy week. Here is my take.
Mitchells & Butlers has just refreshed three of its core brands – O’Neill’s, Ember Inns and Sizzling Pubs – to help retain the younger consumers it attracted during the pandemic.
The “quintessentially British” partnership has come to an end after 86 years, with Robinsons saying it is now focusing on “broadening its summertime reach”.
The marketers behind two highly effective Marmite and Aldi ads explain what it takes to build a creatively effective campaign.