EatFirst is creating the first ‘online-only’ restaurant
EatFirst is aiming to replicate the success of ecommerce brands such as Asos in the food industry with the launch of an online-only restaurant.
2 Comments
Is Deliveroo rebrand about gaining global appeal or reducing controversy?
Tom BanksFood delivery service Deliveroo has unveiled a colourful rebrand as it aims to improve its public perception and stand out on the global stage.
Just Eat on why its tech will become a ‘permanent feature’ in UK living rooms
Leonie RoderickAs Just Eat launches its “industry-first” group ordering service on Apple TV, the brand’s UK marketing director Ben Carter tells Marketing Week how it plans to become part of customers’ everyday lives.
Video: Just Eat insight chief Paul Cook on customer-led marketing
Josie AllchinHead of global insight for Just Eat Paul Cook argues that companies are sitting on plenty of data but allowing marketers day-to-day access is not necessarily a priority and this must change.
Domino’s credits ‘supercharged’ Euros campaign as profits double
Michaela JeffersonDomino’s CEO Dominic Paul has praised the brand’s restructured marketing team for driving sales growth over the first half of the year, as profit after tax reached £41.3m.
Marketoonist on media planning
Tom FishburneTom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here
Greggs sharpens digital focus as it refreshes five-year strategy
Michaela JeffersonAfter recording its first-ever loss during Covid-19, Greggs has reported a strong first half recovery as it adopts a “two-pronged focus” on digital innovations and product development.
DHL on how ecommerce fuelled its B2C journey
Manny PhamThe acceleration of ecommerce has seen logistics giant DHL increasingly pursue a B2B2C model, appealing to brands and consumers alike with an offer of seamless service.