Ideal Home reveals new look
Ideal Home is unveiling a new look this month, including a complete redesign and new editorial features.
The IPC title’s overhaul follows six months of research and development.
Changes include new typography, layout and cover-style featuring a redesigned logo that “highlights the inspiring and practical content” of the magazine.
A new section called “Be Your Own Interior Designer” will showcase the magazine’s original photography.
The revamp will be supported by an online campaign and advertising across IPC’s women’s titles Homes & Gardens, Woman & Home, housetohome.co.uk and goodtoknow.co.uk.
IPC hopes the changes will give the magazine a “coffee table quality” to enhance its practical content.