Ikea gets creative about storage

Ikea gets creative about storage in its latest TV campaign.

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The ‘Make Room for Your Life’ campaign is the follow up to Ikea’s Toy. It breaks on 19 Janaury. It features a cover of Bee Gees song ‘Living Together’ by the band An Escape Plan.

Ikea hopes to show that everyday challenges lile storage space affect relationships, happiness and wellbeing.

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