IPA selects MacLennan as next president

M&C Saatchi’s European chairman Moray MacLennan has been appointed the new president of the Institute of Practitioners in Advertising (IPA). He will take over from David Pattison, the outgoing worldwide chief executive of PHD, in April.

M&C Saatchi’s European chairman Moray MacLennan has been appointed the new president of the Institute of Practitioners in Advertising (IPA). He will take over from David Pattison, the outgoing worldwide chief executive of PHD, in April.

His appointment follows a three-month nomination process run by the Presidential Nominating Committee, which was led by immediate past president Stephen Woodford. It will be confirmed at a meeting on April 27 if MacLennan is not opposed.

MacLennan, who was elected to the IPA Council in 2005, says: “The prospect of getting more involved, especially at a time when the pace of change in our industry is accelerating, is one I look forward to tremendously.”

Recommended

Economy over ecology

Marketing Week

Social and environmental issues are still less important to most companies than financial results, despite consumer trends, but marketing departments are being seen as an increasingly vital asset.

Aegis fails to shore up German position

Marketing Week

Aegis Media has made an abortive attempt to poach two top MediaCom executives to shore up its position in Germany. The move follows a financial scandal which has left three of Aegis’s German team in prison and a management vacuum in one of the group’s most profitable subsidiaries. The hiring would have led to MediaCom […]

Chelsea aims for worldwide brand success

Marketing Week

Chelsea chief executive Peter Kenyon’s declaration last week that he plans to build the club into the world’s foremost commercial football property by 2014 has met with considerable scepticism among many observers. They doubt he will be able to replicate the success he had as chief executive of Manchester United, and point out that Chelsea […]

Comments

    Leave a comment