O2 is to take on handset manufacturers such as Nokia and Motorola by ramping up its investment in own-branded products. It is creating a new division in its marketing team to spearhead the launch of a range of own-branded mobile phones and other next-generation devices. O2, owned by Telefonica, is looking for a head of […]
Clemmow Hornby Inge (CHI) is planning to relaunch as a fully integrated “big ideas” agency that will also offer media planning and buying.
Kimberly-Clark is moving the Huggies baby brand into the skincare market with its first range of sun protection products under its disposable swimwear brand. K-C will roll out the new range of children’s sun care products under its Little Swimmers brand, marking its first key diversification since its launch in 1998. The new line will […]
BT is thought to be moving its £17m business-to-business account into Rainey Kelly Campbell Roalfe/Y&R’s new through-the-line sister agency Swarm. Swarm was established earlier this year, as exclusively revealed by Marketing Week (January 4). Virgin Media, which rebranded from NTL last month, is BT’s biggest rival in the broadband market. Several senior Rainey Kelly figures, […]
Swedish fashion chain Hennes & Mauritz (H&M) has signed celebrity Kylie Minogue as the face of its new range of swimwear.
Guardian Media Group Radio is understood to be considering launching an in-house sales team as part of a wider review of its sales operation. The radio company is thought to have employed a consultant to conduct a review of its existing sales arrangements following its recent acquisitions of two Century Radio stations and the Saga […]
Aegis, the owner of media network Carat, will vote for a third time about the appointment two independent directors, nominated by Havas chairman Vincent Bolloré, on April 4. Bolloré launched his third bid to gain board representation at the marketing services company in February. Bolloré, who owns a 29.1% stake in Aegis, has failed twice […]
ITV executive chairman Michael Grade says he has developed “more positive impressions than negative ones” of the broadcaster since he joined at the start of the year. He made the comments as he revealed a 19% fall in underlying pre-tax profits to £364m for the year to December 31…
Mark Doorbar, the former marketing director at RHM Culinary Brands, has joined mobile computer company Palm as marketing director for Europe, the Middle East and Africa (EMEA). He has already taken over the role. Doorbar, who is a former a Cadbury Schweppes and PepsiCo marketer, will be responsible for marketing communications, brand building and product […]
Margaret Hodge, the Trade and Industry minister, has denied that an auction for spectrum triggered by digital switchover is being “driven” by the Treasury. She hit back at industry speculation that Chancellor Gordon Brown was seeking to maximise revenues from the auction by not setting aside capacity for high-definition television (HDTV) on Freeview. The analogue […]
The Radio Advertising Bureau (RAB) is relaunching with an increased focus on developing radio in the digital age as well as boosting advertising revenue and growing UK commercial radio. The RAB, which is part of the new radio industry body, RadioCentre, will now have the mission statement “activating radio in the digital age”. The relaunch […]
JML, the consumer products brand and retailer, is reviewing its 12m media planning and buying account, which is currently with All Response Media. It has invited the incumbent to repitch alongside MediaCom, PHD and Total Media…