Mustoe Merriman wins 5m CableTel after four-way pitch

Mustoe Merriman Herring Levy has picked up the 5m account for telephone and TV company CableTel. The agency won the pitch against TBWA/Simons Palmer, Griffin Bacal and Leagas Shafron Davis. In the past, Mustoe Merriman has worked for cable channels TNT and Cartoon Network. The first work, which will be tactical, will break in the […]

Victoria Wine begins to test home shopping wine service

Victoria Wine, the national off-licence chain thought to have been put up for sale by owners Allied Domecq, is testing its first home shopping service for wine. Victoria Wine Cellars Direct is being tested in the West Midlands, with plans for a national roll-out next year. The company has bought a database containing the names […]

Can digital lure top advertisers?

WIth the digital TV age looming, advertisers must address the problems of fragmented audiences. John Shannon believes the networks will hold on to the lion’s share of ad revenue.

Omnicom and Carat bid to take control of MGM

Conflict between advertising giants Omnicom and Carat intensified this week as it emerged both were bidding for control of UK media specialist Manning Gottlieb Media. The rival organisations – which ironically are both minority shareholders in MGM – are understood to be in talks with founding partners Colin Gottlieb and Nick Manning to buy their […]

Sky is limited by future of football

Football is the cornerstone of Sky’s success, but public feeling, OFT rulings and the Premier League’s realisation of its true value could all undermine the strength of the broadcaster’s grip on the airwaves.

Telegraph halts ABC legal action

The Telegraph Group has backed down from its threatened legal action against the Audit Bureau of Circulations for breach of contract, after eight months of wrangling. The courtroom showdown, which had been scheduled to start this week, has been adjourned and an agreement reached in principle. This means the Telegraph’s subscription sales will be listed […]

Brief

Levi-Strauss’ latest advertising, launching August 1, has a Kung Fu theme. The commercial, by Bartle Bogle Hegarty, spoofs Bruce Lee-style Seventies martial arts movies, featuring fighting scenes which switch from a San Francisco Chinese restaurant to a laundry. The ad promotes the theme ‘Best Washed Inside Out’ for Levi’s 501 jeans, to reflect a fashion […]

SB hires new UK consumer health chief

SmithKline Beecham has appointed a new general manager and vice-president of consumer healthcare in the UK. He is Simon Pulsford, who held the same position at the company’s northern Europe division. He will oversee marketing operations as part of his role, which covers over-the-counter and oral care brands such as Oxy, Aquafresh and Macleans. The […]

SB hires new UK consumer health chief

SmithKline Beecham has appointed a new general manager and vice-president of consumer healthcare in the UK. He is Simon Pulsford, who held the same position at the company’s northern Europe division. He will oversee marketing operations as part of his role, which covers over-the-counter and oral care brands such as Oxy, Aquafresh and Macleans. The […]

Can Digital lure top advertisers?

With the digital age looming, advertisers must address the problems of fragmented audiences. John Shannon believes the networks will hold on to the lion’s share of ad revenue.

Ad man lands TV deal for debut novel

London ad man Geoffrey Sundquist has sold his debut novel to ITV, which will screen the tale as its children’s Christmas special. “Father Christmas and the Missing Reindeer”, starring David Jason, is being made into a 45-minute animated film by Cosgrove Hall, the makers of Danger Mouse. It is already being tipped as another family […]

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