Digest

Total Media has been appointed by clothing concession retailer, Windsmoor Group, to handle its four brands, Windsmoor, Planet, Precis Petite and Dannimac. The account was previously split between MediaCom and Walker Media and is worth £1.5m.

Digest

Virginstudent.com has appointed commercial director Peter Boys to the role of managing director. Boys replaces Brenda Ross who was promoted to international marketing director at Virgin Mobile.

Ex-AOL bosses launch new media content company

Vibrant Media, a new media company which provides content from publishers and sells advertising space on articles to companies targeting specific audiences, has been launched by two of AOL’s e-commerce chiefs. Chief executive Douglas Stevenson, and co-founder and chief operating officer Craig Gooding, were both formerly heads of e-commerce at AOL (Europe). Content providers for […]

P&G chief joins The Link

Mobile phone chain The Link has appointed former Procter & Gamble marketer Joe Garner, who oversaw the launch of shampoo brand Pantene, to its top marketing position.

Digest

Enterprise IG, the WPP Group brand and identity company, has acquired The Information Design Unit, a consultancy which works with British Gas, BT and Norwich Union.

Enter chief quits after issue delayed

Donna Nicholson, the managing director of interactive men’s magazine Enter, has resigned. It is understood that she has no job to go to. Enter, the monthly lifestyle and entertainment magazine, produced entirely on CD-Rom by Irish interactive media company Pure Communications, hit shelves earlier this year (MW February 23). Nicholson, who joined the company in […]

Digest

Cadbury Schweppes announced a ten per cent rise in its US beverage sales for the first quarter.

Digest

Air Miles is planning a viral marketing campaign for its website, which is being relaunched as part of a &£10m promotion starting this week. Limone Media will create a variety of online marketing and promotional techniques to encourage registered users to make more use of its site.

Digest

Danone has divided the global creative accounts for its biscuit brands between Euro RSCG Worldwide and Young & Rubicam. The decision is not expected to affect arrangements in the UK.

Digest

Wickedcolors.com, the online teen girl magazine, has signed a content deal with Lycos UK.

BMP/Claydon to share FSA task

The Food Standards Agency has appointed BMP DDB and Claydon Heeley Jones Mason to handle its creative advertising account. The two agencies are understood to have pitched together for the business in a final head-on contest against Abbott Mead Vickers.BBDO. Delaney Lund Knox Warren was eliminated at an earlier stage, while WCRS pulled out of […]

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