11 September 2008

Lloyds TSB and HBOS in merger talks

Lloyds TSB is in advanced merger talks with beleaguered rival HBOS to create a UK retail banking giant worth £30bn, according to sources. HSBC has also shown interest in a potential takeover but is unwilling to pay for HBOS shares. A deal would end uncertainty about the strength of the group, which includes the UK’s […]

COI reviews and restructures market research roster

The COI is reviewing and restructuring its market research roster of agencies following the passing of a European Union directive. Changes to the existing framework will see the creation of sub-groups within the wider agency roster. The current framework, worth over £22m per annum, was established in 2005 and has an expiration date of a […]

Beck’s puts BTL account up for pitch

Inbev’s Beck’s beer brand is pitching its below-the-line account as part of its push to target the take-home market. It is understood that a number of undisclosed agencies have already started pitching for the business. Marketing activity is expected to focus on sales promotions. It is not believed there is an incumbent on the account, […]

Ofcom: Channel 4 to face 100m-a-year funding gap

Ofcom will today warn that Channel 4 faces a 100m-a-year funding gap by 2012 and raise the idea of diverting licence fee funds from the BBC to the channel. Ed Richards, the media regulator’s chief executive will make the comments in a speech at the Royal Television Society tonight (September 17).

Air France appoints BEC to market frequent flyer programme

Air France UK and Ireland has appointed integrated agency BEC London to handle the direct and digital marketing of its frequent flyer programme, Flying Blue. BEC won the business without a pitch. The frequent flyer programme was previously managed by Rapp, which has been renamed WWAV Rapp Collins (MW September 18), but the agency continues […]

Consumers seek to flout rules of sales promotions

Marketers are being warned to be vigilant as consumers may increasingly flout sales promotions rules in a bid to cope with tightening fin-ances, according to industry experts. It is expected that fraudulent behaviour among consumers, such as entering competitions several times, will rise as pressure on spending increases further. Neil Barnes, managing director at Enable, […]

Pitfalls of public sector marketing

The Labour Governments love affair with marketing and advertising over the past decade has lured many a marketer through the doors of Whitehall departments. Some forge new careers while others use a spell at a ministry as a stop-off between corporate marketing jobs. Then there are those who fail to adapt to the exigencies of the state sector and are quickly propelled towards the exit.

Holiday industrys blues

What a difference a summer makes. In May, tour operators were arguing that their industry was “recession proof”, with consumers unwilling to cut back on their weeks in the sun, even if it made for belt-tightening elsewhere. Now, with up to 80,000 XL Group and K&S Holiday customers stranded in destinations across the globe, the […]

Chris Ingram: On the digital democratisation of media

After World War II, in ten short years ad agencies swung rapidly from great hardship and limited scope in the Fifties, with strict newspaper rationing and no commercial TV or radio, to their full pomp and power in the Sixties, when they often dictated marketing strategy to clients. Rules evolved then that are largely still […]

Publicis Groupe switches Cadbury business to SSF

Publicis Groupe is moving its estimated 100m Cadbury business out of Publicis advertising network into the year-old Saatchi & Saatchi Fallon (SSF) group. The win will be a first for the group, which has so far failed to win any group business.

Government flexes muscles in clampdown on booze ads

The alcohol and retail industry is braced for a Government clampdown that is expected to end “happy hours” and severely restrict sales promotions. Government proposals on the sale of alcohol are due to be published in the next few weeks following this summer’s consultation on the nation’s drinking habits. The Department of Health’s “Safe, Sensible, […]

DEFRA drafts Shane Meadows to star in new campaign

The Department for Environment, Food and Rural Affairs, (DEFRA) has drafted in British filmmaker Shane Meadows to create a TV campaign encouraging consumers to be more energy efficient. The move follows the unveiling last week of a £1bn Government package to help cut energy bills. The ads, airing from today (September 17), will form part […]

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Marketoonist on PowerPoint pitches

The Marketoonist

Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here Tom Fishburne will be speaking at the Festival of Marketing, which is taking place on 4 and 5 October at Tobacco Dock. To find out more information, including how to book tickets, visit […]