12 February 1998

Antarctic decay a lesson for CWC

Cable & Wireless Communications obviously thinks global warming is a more pertinent subject for its concerns than mundane issues, such as creating a cheap, efficient phone network for the UK.

McWilliams wins 1m Liberty Radio relaunch

London’s Liberty Radio will relaunch as a Seventies music and chat station with the help of ad agency The McWilliams Partnership. The account is understood to be worth 1m. Media will be bought by Rocket. The station belongs to Harrods owner Mohammed Al Fayed, who bought it for 3m in May 1996. It was then […]

Camelot wins support for Lottery database

National Lottery regulator John Stoker has given provisional backing to a scheme devised by the licence holder Camelot which aims to build a database of personal information on 10 million National Lottery players. Camelot has appointed direct marketing agency Tequila Option One to work on the database project, which could include the launch of a […]

Commercial radio starts to eat itself

Commercial radio is starting to eat itself, according to the latest audience figures from industry research body Rajar. Having taken a steady stream of listeners from BBC Network Radio over the past five years, it seems the commercial stations are now taking listeners from each other. In the Midlands, the Rajar figures show Heart 100.7, […]

DIGESTS

J Walter Thompson is reported to have won Siemens’ global communications account, worth about DM 200m (70m). The network’s Frankfurt office will act as lead agency on the business. ONLAE, Spain’s national lottery organisation, is looking for a single agency to handle communications for all its games, which are supported by about ptas 5bn (25m) […]

Heinz hands EURO RSCG bulk of European sauce business

Heinz has handed the entire advertising account for its sauces in northern mainland Europe to EURO RSCG Worldwide. But the UK market will continue to be handled by Bates Dorland. EURO RSCG, already the agency of record for Germany, has clawed a greater share of business as a result of a category restructure at Heinz. […]

DIGESTS

The Media Shop has been appointed by Hoverspeed Fast Ferries to handle media planning and buying. Hoverspeed, which runs hovercraft and SeaCats across the English Channel, previously used CIA Medianetwork. Iain McLellan, former Express Newspapers research and development director, is the new director of the Outside Advertising Association. He joins former Tory MP Matthew Carrington […]

Briefs

Private Eye, the satirical magazine, has revamped its Website (www.private-eye.co.uk) and launched an online version of its print title through a content-supplier deal with Microsoft Network (www.msn.co.uk). The US Federal Trade Commission has warned over 1,000 senders of unsolicited junk e-mail to stop their activities or face legal action to prevent the distribution of deceptive […]

Publicis in 4m Scots utility win

Publicis has won the 4m advertising account for Scottish electricity company Hydro-Electric. A new campaign is expected to promote the utility’s expansion south of the border. It is understood a TV push, which has a sizeable production budget, is in research. The TV ads are expected to run in England and Scotland in the run-up […]

Privacy fears threaten to sunt e-commerce growth

The advent of secure electronic transactions and the growing Internet presence of high street banks are boosting con-sumer confidence in e-commerce. There is a risk, however, that as one cause of concern subsides another one is about to emerge – privacy. My fear is inexperience, and cavalier non-adherence to data protection practice from some new […]

Air Miles International seals 7m deal for First Call ticket agency

Air Miles International, owner of the Loyalty Rewards programme currently being developed by Air Miles founders Keith Mills and Philip Beard, has bought ticket handling agency First Call for 7.35m. The purchase of First Call, which sells tickets for a range of entertainments including pop concerts, top London shows and sporting events, will provide the […]

Why overseas growth is crucial to the UK retail sector’s success

You’ll forgive me for saying that I’m on something of a roll. Having last week trumpeted my prediction that the pharmaceuticals market could see a merger worth in excess of 100bn – a prediction subsequently vindicated by SmithKline Beecham’s move on Glaxo Wellcome – I now have the opportunity to remind you that last month […]

Latest from Marketing Week