Drinks body chief exec Jean Coussins to move on

The Portman Group chief executive Jean Coussins is to leave after a decade at the drinks industry body, following the creation of the new independent charitable Drinkaware Trust, which is aimed at changing the UK’s drinking culture.

Music on the move

Music is an incredibly powerful communication channel, perhaps the most powerful that marketers have at their day-to-day disposal.

Sega steps up its games plan

Sega, one of the oldest brands in video games, is rolling out a global advertising campaign in an attempt to reposition itself as one of the world’s top games publishers. In recent years the brand has struggled, having moved out of console man

The rules of the Games

Sport England’s appointment of Jane Clarke to head its marketing and communications department (MW last week) comes as sports councils, governing bodies and sports marketing agencies gear up for the greatest marketing opportunity any of them w

Engine failure

One of Google’s UK employees was at a job interview recently and when asked why he wanted to leave, replied that Google doesn’t know anything about search. It is a curious thing to say about a company synonymous with online search services, bu

Planning makes perfect

According to a report by KPMG and the AEO, the conferences and exhibitions industry is booming; contributing £9.3bn to the UK economy and supporting around 137,000 jobs. To maintain this industry success, it is essential to ensure events are e

Blogging its way to the top of the news

Is the printed newspaper really moribund? Looking at the revolutionary impact of Oh Yeon Ho we might be tempted to think so. Oh, a former magazine journalist sickened by what he saw as the conservative bias of the South Korean media, decided t

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