13 November 1997

3m Pronto! win for Media Business

The Media Business has been appointed to the 3m media planning and buying account for Inter Lotto’s controversial quick-fire, on-screen lottery game Pronto! Last week in the House of Commons, Prime Minister Tony Blair said he was unhappy with the prospective launch of Pronto! on November 27 and it was suggested he may ban rapid-draw […]

Head of English rugby body quits

Kim Deshayes, the chief executive of the English Rugby Partnership (ERP) – the body set up by leading clubs to give them a greater say in the sport – has resigned after only 18 months. Deshayes, along with his opposite number at the Rugby Football Union (RFU), the sport’s governing body, was responsible for bringing […]

Yates’s hires new marketing boss

Yates’s Wine Lodges, the retail division of independent pub and drinks group Yates’s plc, is appointing a new marketing director in a drive to become a more retail-led operation. Julie Brook, former head of brands marketing for the Greenalls pub and restaurant division, has been ap-pointed to the new role. She will have a seat […]

It’s getting very acronymonious

Diageo – It’s ALL Greek to us. (Speaking for GrandMet and Guinness shareholders and stakeholders, everywhere). This is the name proposed for the GrandMet/Guinness merger. (The “vitality” of the name apparently echoes the pleasure which the brands give everyday to consumers everywhere. Hence Dia (Latin for “day”) and Geo (Greek for “world”).) At a purported […]

Fads chief quits for top Boots role

Peter Roach, the managing director at loss-making DIY chains Homestyle and Fads, has quit to become director of marketing and international development at Boots. Roach will head marketing for the team, which is taking Boots health and beauty products outside the British Isles. It has already set up three stores in Holland and five in […]

Spice Girls to split? Kiss off

We imagine that radio station Kiss FM was flooded with calls from distraught teenagers last weekend. During a news bulletin on early Saturday morning, the sombre newsreader announced that the Spice Girls were officially splitting up, with Posh Spice embarking on a solo career in the new year. The Diary could not hide its relief. […]

Talk Radio in World Cup coup…

Talk Radio has become the first UK commercial radio station to win the rights to broadcast live commentary of the 1998 World Cup. The winning of the licence breaks the exclusive hold that the BBC had on the competition. Talk Radio has targeted football over the past year. It has secured live coverage of the […]

Poster Watch

Poster recognition was lower in this month’s survey than in any of the previous studies, with the leading executions – Amex and Palmolive – recognised by less than half the sample. O&M’s Patrick Collister (below, right) stresses the importance

The Media Shop nets Hamilton Direct Bank

Hamilton Direct Bank has appointed The Media Shop to handle the media account for its “affinity” unsecured loans, which are endorsed by a range of trade unions and employers. The appointment follows Hamilton’s switch of its annual 2.3m media spend on the Direct Bank’s “centralised” or standalone loans service to TMS in July. The account […]

BMP wins 10m Spillers account

Dalgety-owned Spillers Petfoods has centralised its 10m-plus media planning and buying account into BMP Optimum, following a four-way pitch. The win brings catfood and dogfood brands Felix, Arthur’s and Winalot, under one roof. BMP Optimum was the incumbent agency for dogfood, while the Network held the catfood business. Leo Burnett Media and TMD Carat also […]

Latest from Marketing Week