14 March 2002

Making ads is a lot like making love

So it’s goodbye to Paul Simons for the moment. The Diary is sure the old scoundrel will be back sooner or later. For now we would like to point out the remarkable resemblance between Simons and Fast Show hero Swiss Tony (with, of course, the addition of a false moustache). The Diary also understands the […]

Digest

Senior King has launched two new divisions, Senior King Consultancy and Senior King Representation, for clients that want to outsource functions, such as road shows.

Digest

BMPtvi, the interactive TV agency, has been renamed OMDtvi, severing ties with ad agency BMP. OMD, the media buyer, has increased its stake from 50 per cent to 100 per cent. OMDtvi retains its creative and technical partnership with BBC MediaArc.

Digest

John Brown Citrus Publishing UK, the newly merged contract publishing company, has won two separate contracts to produce internal communications magazines for retailer Debenhams and energy company Centrica.

No more sleeping on the job at DiVA

Apparently agency types get a bit stressed at times. Yes, the Diary couldn’t believe it either. But employees at Ogilvy & Mather’s production arm, DiVA, get so stressed they need executive relief from a massager. Before you all call in for the telephone number, we feel we should explain that the massager is the Shiatsu […]

Digest

Shell’s consumer division is hoping to bring its staff closer to the customer with the launch this week of a newly developed company intranet. The site, created by DNA, is designed to increase communication of its successes and inspire Shell staff to become involved in generating new ideas.

Digest

The Marketing Week TV2002 conference in Prague is expecting a record number of marketers to attend. Among the speakers are Jim Hytner, marketing and commercial director of ITV Networks; Andrew Harrison, director of marketing, Nestlé Rowntree; and Caroline McDevitt, chief executive of BARB. For further information on the conference, which takes place between March 21 […]

Microsoft’s Xbox goes on sale this week

Microsoft’s much-hyped Xbox finally hits UK shelves this week, supported by a TV and cinema campaign, which breaks on Thursday 14 March 2002. Using the strapline ‘Play More’, the commercial – called Mosquito – has been viewable online since Monday, via Playmore.com. Designed to air across Europe, the ad was created by BBH. Xbox European […]

AMP seeks DM agency to work on brand-building campaign in the UK

AMP, the Australian financial services group, is looking for a direct marketing (DM) agency to work on a high-profile, brand-building campaign later this year. The company is talking to the agencies it uses across its main brands – AMP London Life, AMP National Provident Institution and AMP Pearl – along with external agencies. WWAV Rapp […]

Threat to jobs as Gillette relocates to Geneva

Gillette is moving its entire central European marketing team out of the UK to Geneva in Switzerland, as part of its business restructure to focus on its retail business. The European Gillette team is led by the European president Ed Shirley and the group business development director David Bashaw, who is the top marketer across […]

Digest

British Gas has shortlisted incumbents Carat and OMD, alongside MindShare and Zenith for its £24m media buying and planning account.

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