Hoover is launching a £1m national press campaign for its Vortex bagless vacuum cleaner, featuring a £20 cashback offer.
National Power’s domestic energy arm npower has shortlisted Grey, TBWA Simons Palmer GGT, McCann-Erickson and FCA! for its £10m account.
Havas Advertising has reorganised its Irish agencies, putting Arks Advertising in its Euro RSCG Worldwide division.
Teletext, the TV text news and advertising service, has appointed veteran marketer Simon Curry as marketing director. Curry, a senior brand manager at Mars, takes up the post in January. He will report to commercial director Lawrence Lawson and be responsible for developing Teletext’s analogue, digital TV and Internet strategy. A spokeswoman says: “Teletext is […]
Back in October, when it emerged that Richard Branson was likely to be not only in competition, but the only competition, to Camelot’s tenure of the National Lottery, his chances of success looked pretty slim. Since then, two events have occurred which have made the decision next June as to who runs the Lottery from […]
Cadbury’s has launched a limited edition Extra Crunchy Fingers milk chocolate biscuit, made on licence by Horizon and available in 150g boxes.
The Sales Promotion Consultants Association (SPCA) has opened talks with the Institute of Practitioners in Advertising (IPA) with a view to a merger. It would fulfil the IPA’s long-term plan to bring more below-the-line agencies into the fold. IPA director general Nick Phillips comments: “The market for marketing communications is changing extremely fast and there […]
Bank of Scotland has appointed Feather Brooksbank to its £10m media buying and planning account. The agency was appointed after a four-way pitch involving MediaVest Manchester, CIA Medianetwork Scotland and Universal McCann Manchester. Bank of Scotland media buying and planning has previously been divided between Conquest’s media division and Feather Brooksbank. The appointment follows the […]
Grüner & Jahr is to launch a glossy magazine, with the working title ‘Project Florence’, aimed at thirtysomething women in the spring.
Lego has shortlisted Starcom and Initiative Media for its £60m media buying business. Incumbent CIA Medianetwork has been dropped.
Children’s charities face a far from rosy future. Advertising may have raised awareness, but it has also led to misconceptions about ‘cash-rich’ causes. Corporate aid has never been so in need.
Abbey National has extended Euro RSCG Wnek Gosper’s brief to include the Â£10m advertising launch of its new Internet bank, codenamed Aquarius.