16 October 2008

British Gas appoints HBOS man as marketing chief

British Gas has appointed HBOS marketer Rick Vlemmiks as marketing director. It comes as current marketing chief Chris Jansen is promoted to a commercial and strategy-focused role. Vlemmiks, who joins on December 1, will take on responsibility for advertising, brand management, customer insight and communication. He will report to British Gas managing director Phil Bentley […]

FT the latest publisher to wield axe over jobs

The Financial Times is axing a number of jobs which is expected to include its sales and marketing departments. The move comes in a year which has seen a number of newspaper publishers undergoing major restructures. A leaked email sent to staff by FT chief executive, John Ridding, revealed plans to make up to 60 […]

Jonathan Durden: What the banking crisis means for marketing

A couple of weeks ago there seemed to be a Red Letter day. It felt like one of those historic moments, like when Kennedy, Lady Di or Elvis died, for the global economic market. Like most of us, with the notable exceptions of the prescient Warren Buffett (who foresaw financial carnage years ago and sold […]

Keeping a fresh spin on music marketing

The music industry could learn a lot from Madonna. As a star and brand, she has constantly evolved over a 25-year period and managed to keep fans entertained and sales buoyant. Over a similar period, record sales have evolved from vinyl, to tape, to CD and now to digital formats. In the latest phase in […]

Motorola releases its most expensive phone handset

Motorola is launching its most expensive handset in a bid to break into the premium phone market. The Motorola Aura, which goes on sale at the end of November, will cost $2,000 (£1,174). It will be the first mobile phone to have a round screen, made from 62-carat sapphire crystal. The keypad, which rotates from […]

Omnicom predicts tough times ahead

Omnicom Group has posted a 5.6% rise in profit for the third quarter. In spite of the increase the parent company of ad agency networks including TBWA, BBDO and DDB, has predicted a tough fourth quarter. The group’s advertising revenues held up and rose 6.9%, but PR revenues fell 1.2% and speciality services dropped 3.2%. […]

Atheist group hits back at religious ads

The British Humanist Association (BHA) is launching an ad campaign on London buses featuring the strapline “There’s probably no God”. The move has been made in response to an ad currently being run by Christian group Jesus Said. The BHA campaign, created by its in-house team and backed by comedy writer Ariane Sherine and atheist […]

Coca-Cola reviews multi-million pound Euro Coke Zero ad account

Coca-Cola has started a multi million-pound pan-European advertising review of its Coke Zero brand, as part of the drinks company’s global plan to consolidate its agency rosters. The brand is worth £5.8m in the UK. Sources say agencies are being asked to pitch for the business with a view to launching new work at the […]

Lida lands Butlins DM account

Butlins, the Bourne Leisure-owned holiday company, has appointed Lida to handle its DM account. It won the business in a pitch against a number of undisclosed agencies. It is not clear if the incumbent Fox Kalomaski was involved in the pitch. RPM3:beechwood, Butlins’ above-the-line agency is not affected by the appointment. Earlier this week the […]

Government to call a halt to Tote sell-off

The Government is expected to shelve plans to sell off betting business, the Tote. Sports minister Gerry Sutcliffe is set to make an announcement imminently. It is thought that a report from advisers Goldman Sachs will indicate the state-owned business is worth much less than the £400m the Government had hoped for and will force […]

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