17 October 2002

About

Marketing Week is the UK’s leading source of news and information for marketing, advertising and media professionals. Widely acclaimed for its accuracy and breadth of coverage, Marketing Week provides the very latest news on product launches, shifts in major brands strategies, key appointments and departures from all industry sectors plus account moves and media developments. […]

About

Marketing Week is the UK’s leading source of news and information for marketing, advertising and media professionals. Widely acclaimed for its accuracy and breadth of coverage, Marketing Week provides the very latest news on product launches, shifts in major brands strategies, key appointments and departures from all industry sectors plus account moves and media developments. […]

Contact

Contacts for Marketing Week Subscriptions/Customer Service for Marketing Week tel +44 (0)20 7292 3711 mwcirc@centaur.co.uk Marketplace Advertising Gordon Palmer tel +44 (0)20 7970 6302 gordon.palmer@centaur.co.uk Display Advertising Natalie Keen tel +44 (0)20 7970 6304 natalie.keen@centaur.co.uk Recruitment Advertising Kim Hassan tel +44 (0)20 7970 6347 kim.hassan@centaur.co.uk Editorial Stuart Smith tel +44 (0)20 7970 4000 fax +44 […]

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An annual subscription to Marketing Week brings you: 50 issues packed with the latest news and developments in your industry The biggest selection of marketing jobs in print, with hundreds of new opportunities every week Access to our fully searchable archive at http://www.marketing-week.co.uk containing over 7 years’ worth of information on brands, companies, research and […]

Timex brand manager nets top EMEA role

Timex watches has promoted European brand manager Sam Stephenson to its top marketing post for Europe, the Middle East and Africa. Stephenson will take on responsibilities previously handled by European marketing director Alyson Green, whose role was scrapped after a company restructure. Green is understood to be going freelance (MW October 3). As EMEA marketing […]

Opportunities knock with PoP

It is fascinating that in one issue (MW September 19) you encompass both the biggest problem, and the greatest missed opportunity in fmcg (packaged goods) marketing. The articles “Not All Brands Bite” and “Missing the point?” both cite the impossibility of judging return from spend in two entirely different areas. “Not All Brands Bite” ended […]

Digest

Telewest Broadband is targeting Devon and Cornwall with a marketing campaign for its Blueyonder broadband Internet service. Taking the theme of ‘speed without restrictions’, the campaign includes radio, press, outdoor and direct mail advertising.

Digest

Mothercare has reported a 3.1 per cent decline in its like-for-like sales in the 14 weeks to July 12.

RVP changes name to reflect flagship brand

Ready meals company RVP Foods is to change its name to Oriental Express Frozen Food Company, to reflect the importance of the brand to the business. The change will take place at the end of October. RVP was formed in December 1997, following a management buyout from United Biscuits. Since then, the company claims that […]

John Brown Citrus Publishing forced to repitch for AA Magazine contract

The Centrica-owned Automobile Association (AA) is reviewing the contract for its customer magazine, currently held by John Brown Citrus Publishing (JBCP). JBCP has been invited to pitch. John Brown Citrus won the AA Magazine from Redwood last year, without a pitch (MW February 1, 2001). The AA is holding pitches in a review of its […]

Boots to sell fitness equipment and foods

Boots is to start selling fitness equipment, along with a range of exclusive products that include weight-management foods and organic snacks, in 100 of its larger stores. Analysts have been expecting Boots to unveil a range of products to replace the gifts and electrical items that the retailer removed from its stores some time ago. […]

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