The Premier League has appointed Holly Roper-Curzon to the new post of intellectual property director. Stephen Pearson moves from associate director for the European Champions League to become the Premier League’s commercial director. National Lottery regulator Peter Davis has given the go-ahead to operator Camelot to set up a new independent commercial venture which will […]
The people’s favourites grabbed the headlines this year, but those who live by the media can often die by the same means. Torin Douglas is BBC Radio’s media correspondent
This year’s Christmas cards are a particularly sad collection. Bottom marks go to GGT Direct, specialist in direct marketing. Masters of the wind-up, their card comes encased in a box, heightening expectations it might be interesting. Take off the wrapper and it says “we’d like you to have a drink on us”. Perhaps a party […]
Thomas Cook retail marketing director Dido Harding will take over as director of Thomas Cook’s interactive operations in February. Harding will remain in command of marketing at Thomas Cook UK Retail, which operates about 386 outlets in the UK, until a successor is found. Simon Vincent remains in charge of Thomas Cook’s direct-selling businesses. According […]
Rover is understood to have appoin-ted Craik Jones Watson Mitchell Voelkel to its 5m UK direct marketing account following a five-way pitch. The pitch marks a new departure for the BMW-owned car group which has used Ammirati Puris Lintas for above- and below-the-line work worldwide since 1995. The decision to appoint Craik Jones will be […]
Manufacturers and marketers face new and unfamiliar challenges in the Far East as the tiger economies go into decline. David Kilburn assesses how bad the situation has become.
BBC Worldwide has closed its Clothes Show magazine eight years after launch. – At its peak, the teen fashion title had a circulation of 201,130 (Audit Bureau of Circulations figure January to June 1991).
The people’s favourites grabbed the headlines this year, but those who live by the media can often die by the same means. Torin Douglas is BBC Radio’s media correspondent.
Littlewoods Stores has appointed Barrington Johnson Lorains & Partners to test rebranding the chain as Berketex. – The Manchester-based agency won the 3m above- and below-the-line account after a four-way pitch.
George Pitcher is chief executive of issue management consultancy Luther Pendragon. The meltdown in South Korea is piling on the pressure for British companies to do well at home. But George Pitcher doesn’t hold out much hope.
The opening of the Millennium Experience Visitor Centre a couple of weeks ago in Greenwich, with its giant clock counting down the seconds to January 1 2000, goes to show that time is of the essence. But time-keeping may not be as high on the New Millennium Experience Company’s agenda as one would hope. The […]
BSkyB has lost its director of acquisitions, Jeremy Boulton, after he was poached by ITV director of programmes David Liddiment. Boulton completes Liddiment’s new team of programme controllers. He succeeds Jeff Ford, who announced he was leaving ITV to join Channel 5 in the same position. Boulton will be in charge of buying movies and […]
The UK’s major broadcasters have produced what they claim is the most robust research around broadcaster video-on-demand to date, as they look to woo agencies and planners.
Catch up on all this week’s marketing news including change at the top of M&S and WPP, and how a former Red Bull marketer is trying to change perceptions of the energy drink market.
The decision to split responsibility for marketing into the two strands of its business might seem like a step backward for a retailer with such a strong brand, but it should enable it to move faster and focus more on what matters to customers.
The FMCG giant wants to sure it is reaching the right people at the right time as it looks to fight off growing challenges from ecommerce, own-label brands and digital disruptors.
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