How brands can score at Euro 2016

With just three weeks to go until UEFA Euro 2016 kicks off, two separate studies suggest that TV is not the only option for brands looking to engage fans, who should be looking to target women as well as men across online, radio, print and mobile.

Campaign performance

Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here

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