21 January 2010

3D technology takes us closer

3D technology is coming on in leaps and bounds, and filmgoers are captivated by its ability to make them feel part of the action. A growing number of brands and properties are preparing to turn the trend to their advantage.

Seeing is believing

Our clients have been demanding virtual “dashboards” for some time, and we’ve found them to be invaluable instruments that support a much more dynamic and focused use of data and insight.

Digital technologies take place on retail landscape

I don’t think it should come as any surprise that more brands are bringing digital techniques into the realm of the physical retail environment (MW 7 January). As your article points out, brand owners must take care to only use technology when it adds genuine value to the shopping experience, but this is true of any store activity.

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